Consumer Leads Manager

Job Description:

• Manage the entire lifecycle of consumer leads, from acquisition to conversion.
• Manage the growing leads database and continuously be on top of it.
• Assign leads to team members and monitor the progress on leads.
• Work closely with the marketing team to develop and manage campaigns that generate quality leads.
• Collaborate with the sales team to ensure seamless lead hand-off and improve conversion rates.
• Oversee lead tracking and management within the CRM system.
• Ensure the accuracy of lead data, pipeline visibility, and timely follow-ups.
• Gather insights on consumer needs and behavior to refine lead generation efforts.
• Stay informed on market trends, competitor activities, and changes in consumer demand to identify new opportunities.

Requirements:

• 4+ years of experience in lead generation, sales, or marketing roles, with at least 2 years in a managerial or leadership position.
• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Strong leadership and team management abilities.
• Proficiency with CRM tools (e.g., Zoho CRM, Salesforce, HubSpot) and lead generation technologies.
• Strong analytical skills and ability to use data to drive decision-making.
• Excellent communication and interpersonal skills.
• Proven track record of developing successful lead generation strategies.
• Preferred: Experience in B2C environments, particularly in the education industry.
• Knowledge of digital marketing tools and techniques, including paid advertising, social media, and content marketing.
• Strong understanding of consumer purchasing behavior.

Benefits:

• Opportunity to be a part of a dynamic growth focused tech startup.
• Great learning opportunities to develop new skills and understanding of cutting edge software tools and processes.
• Opportunity to work closely with serial tech entrepreneurs from Silicon Valley.
• Fun-loving environment and caring team mates and inclusive culture of the company.