Media Planner
Omnicom Media is a leading media services division that delivers transformational experiences for clients and consumers. As a Media Planner, you will contribute to the development of media strategies, manage plan performance, and collaborate with clients and cross-functional teams to shape strategic decisions.
Responsibilities
- Contribute to the development of full-funnel media strategies across channels
- Translate brand objectives into tactical media recommendations
- Analyze competitive insights and research to inform planning decisions
- Partner with Senior members of the team to build integrated, data-informed plans
- Own media flowcharts and budget allocations with accuracy and accountability
- Monitor plan performance in collaborations with Data & Analytics, Meda Tech & Operations and Biddable (Search, Social & Programmatic) teams
- Identify optimization opportunities and recommend adjustments
- Maintain planning tools and documentation with precision
- Lead portions of client meetings and internal cross-discipline status calls
- Present plan updates and explain strategic recommendations clearly
- Serve as key liaison between Planning, Project Management, Data & Analytics, Meda Tech & Operations and Biddable (Search, Social & Programmatic) teams
- Think ahead and anticipate business needs
- Bring thoughtful perspectives to planning discussions
- Confidently communicate brand knowledge and media rationale
- Proactively flag risks, opportunities and gaps
Skills
- Bachelor's degree (Advertising/Marketing, Communications, or Business preferred)
- 1-2 years of media planning experience (Pharma vertical is a plus!)
- Strong presentation and communication skills
- Ability to analyze data and translate into action
- Comfort managing budgets and planning documents
- Proficiency in Excel and Powerpoint
- Ability to manage multiple projects in a fast-paced environment
- Confidence to speak up and contribute to ideas
Benefits
- Health insurance
- Vision insurance
- Dental insurance
- 401(k)
- Healthcare Flexible Spending Account
- Dependent Care Flexible Spending Account
- Vacation days
- Sick days
- Personal days
- Paid parental leave
- Paid medical leave
- STD/LTD insurance benefits
- This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.
Company Overview